Purpose

the information

1. To manage your registration as a user of the platform

If you decide to become a registered user on our platform, Al-Nudhum Al-Muasera  needs to process your data to identify you as a user of the platform and grant you access to its various functions, products, and services available to you as a registered user. You can cancel your registered user account by contacting us through customer support.

2. In order to develop, perform, and execute the purchase or service contract that you entered into with us on the platform

This purpose includes processing your data, primarily:

• To communicate with you regarding updates or informational notifications related to jobs, products, or contracted services, including quality surveys and to assess customer satisfaction with the service provided;

• To manage the payment for the products you purchase, regardless of the payment method used. For example:

• If you purchase any of our products through the website or the app, and choose to activate the card data saving feature for future purchases, we need to process the mentioned data to activate and develop that feature. Your consent to activate this feature allows your payment information to automatically appear in subsequent purchases so that you do not need to enter it for each new transaction, and this data will be considered valid and effective for future purchases. You can change or cancel your cards at any time through the payment information section, either from your registered user account on the website or from the wallet feature in the DNA app.

• Activating the necessary arrangements to control and prevent potential fraud against you and us during the purchasing process. If we consider that the transaction may be fraudulent, this processing may result in the transaction being blocked.

• To manage potential returns after purchase and handle requests for information on material availability, as well as to reserve products through the platform, depending on the availability of these options from time to time.

• For billing purposes and to provide receipts and invoices for the purchases you made through the platform.

• To ensure your ability to use other available functions or services, such as purchasing, managing, and using gift cards or gift vouchers, and to provide access to and use of the Wi-Fi we offer to our customers in traditional stores.

3. To fulfill requests or applications submitted through customer service channels

We only process personal data that is strictly necessary to manage or resolve your request or inquiry.

4. For marketing purposes.

The Contemporary Systems Company will process your data primarily for:

• If you subscribe to our newsletter, Al-Nudhum Al-Muasera  will process your personal data to manage your subscription, including sending personalized information about our products or services through various means (such as email or SMS). Al-Nudhum Al-Muasera  may also provide you with this information through push notifications if you have enabled them on your mobile device.

Accordingly, please take into consideration that processing this data involves analyzing your profile as a user or customer to determine your preferences and thus which products and services suit your style when sending information to you. For example, based on your purchases and browsing history (i.e., depending on the articles you clicked on), Al-Jadriya mall will provide you with suggestions for products that they believe may interest you, and if you are a registered user, we will provide you with a "restore cart" feature.

• To carry out promotional actions (for example, to organize contests or to send a list of stored items to the email you specify).

• To publish on the platform or through our social media channels any images or photos you have shared publicly, provided that you give your explicit consent for this purpose.

5. Usability and Quality Analysis to Improve Our Services

If you access our platform, we inform you that we will process your browsing data for analytical and statistical purposes, that is, to understand how users interact with the platform and thus be able to make improvements to the platform.

In addition, Contemporary Systems sometimes conducts quality surveys and procedures to assess the satisfaction level of our clients and users and to identify areas where we can improve.

Purpose

legal status

1. To manage the registration of your platform's users

ALNUDUM ALMUASERA Company processes your data because this is necessary on the terms regulating the use of the Platform. In other words, for you to be able to register as a user on the Platform,  ALNUDUM ALMUASERA Company needs to process your personal data, since it would otherwise be unable to manage your registration.

2. Development, performance, and conclusion of the purchase or service contract

We process your data because their processing is necessary for us to make the purchase or services contract with you.

Certain processing of data related to the purchase process is activated only because you request or authorize it, as is the case of the storage of payment (card) data for future purchases or the processing of data necessary to scan the till receipts through the Wallet section of the App or to provide you with the Coming Soon / Back Soon functionalities. In these cases, our processing of your data is supported by your own consent.

We consider that we have a legitimate interest to carry out the necessary verifications to detect and prevent potential fraud when you make a purchase. We understand that the processing of these data is positive for all the participating parties when a purchase is paid and in particular for you, since this allows us to establish measures to protect you from fraud attempts by third parties.

3. Customer Service

We consider that we have legitimate interest in answering the requests or queries raised by you through the existing different contact channels. We understand that the processing of these data is also beneficial to you to the extent that it enables us to assist you adequately and answer to the consultations raised.

When you get in touch with us, in particular, for the management of incidents related to your order or the product/service acquired through the Platform, the processing of your data is necessary to perform the purchase contract.

When your query is related to the exercise of your rights on which we inform you below, or to claims on our products or services, we are legally permitted to process your data for compliance with our legal obligations.

4. Marketing

Abdullah Al Othaim Fashion Company is allowed to process your data for marketing purposes based on the consent you grant it, for example, when you agree to receive personalized information through multiple channels, or when you authorize the sending of push notifications to your mobile device or the posting of your images on the platform or on social media channels.

In order to present personalized information to you. The Contemporary Systems Company considers that it has a legitimate interest in conducting data analysis based on the information it has about you (such as your browsing, preferences, or purchase history) and the personal data you have provided to it, such as age group or language, as the Contemporary Systems Company understands that processing this data is also beneficial to you because it allows you to enhance your experience as a user and access information according to your preferences.

5. Usability and Quality Analysis

We consider that ABDALLAH AL-OTHAIM FOR FASHION has a legitimate interest in analyzing the Platform usability and the user's satisfaction degree, since we understand that that the processing of these data is also beneficial for your because the purpose is to improve the user experience and provide a higher quality service.